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    Charlie's Angels History
           
           
    Premise
 

Charlie's Angels, the legendary female detective series aired on ABC from 1976-81. The series centers around the adventures of three independent women who work for Charlie. The Angels were employed by Charles Townsend (voice of Dynasty's John Forsythe), a never-seen wealthy and eccentric millionaire and head of the Townsend Detective Agency. John Bosley (played by David Doyle), right hand man to the never seen Charlie, assisted and protected the girls in every episode. Charlie himself only ever communicates through a speakerphone. However, contrary to popular belief, the big man does sometimes appear in person, but with his face cunningly hidden. Beautiful, sassy and spirited, the Angels are masters of disguise and never hesitate to go undercover as nurses, ice-skaters or even clowns to crack their cases (and if they happen to meet some gorgeous men along the way – well, that's just the icing on the cake).

    Spelling's Brainchild
 

Charlie's Angels was the brainchild of Aaron Spelling and Leonard Goldberg, two of the most successful producers in TV history. Working together, Spelling & Goldberg made some of the most famous series and TV films of the last three decades. Spelling, who passed away in 2006, holds the record as the world's most prolific producer, overseeing everything from Dynasty to Beverly Hills 90210.

The Original Cast of Charlies Angels: Kate Jackson as Sabrina Duncan, Farrah Fawcett as Jill Munroe and Jaclyn Smith as Kelly Garrett (1976-1977)

Charlie's Angels was the result of a late night chat between Spelling and Goldberg. They were discussing the state of mid-70s TV, and agreed it was just far too grim and gritty. They pondered shows like Baretta (a tough drama about a maverick New York cop) and decided there and then to come up with the polar opposite: something "very glamorous, very pretty and very romantic." In a TV world dominated by male policemen and private detectives and  in an effort to compete with an upsurge of female dominated action series such as Police Woman, The Bionic Woman, and Wonder Woman, Spelling and Goldberg decided to inject the traditional private detective genre with a dose of feminine pulchritude with three gorgeous women who not only solved crimes but looked great doing it.

They sketched out an idea about three beautiful private eyes, called it "The Alley Cats" and pitched the idea to their studio bosses during a breakfast meeting. Unfortunately, they just didn't get the concept. As Goldberg recalled, their response was "That's the worst idea we have ever heard. Could we please order breakfast?" Harry's Angels? Not to be discouraged, Spelling and Goldberg made their next TV movie with the condition that they'd be allowed to produce a separate pilot script of their own. This turned out to be the very first Charlie's Angels episode – and the title was more or less dreamt up by series star Kate Jackson, who was inspired by a picture of three angels hanging in an executive's office. She actually suggested Harry's Angels, but there was already a successful show called Harry-O so they decided to go with Charlie's Angels instead. Which was certainly an improvement over Alley Cats.

The series debuted  in September 1976 and was an immediate sensation, landing the number five spot in the Nielsen ratings during the 1976-77 TV season. (This premiere-season record would remain unbroken until 1994-95, when NBC's new medical drama ER finished number two for the year.)

    Two non-blondes
 

The three original Angels included two decoys - brunette Kelly Garret (played by Jaclyn Smith, the only Angel to remain through the series' entire run) and blonde Jill Munroe (played by Farrah Fawcett, whose fluffy, feathered hairstyle became a nationwide 1970s fad and whose sexy posters became bestsellers). Both were very beautiful, sexy and feminine.

The Original Cast of Charlies Angels: Kate Jackson as Sabrina Duncan, Farrah Fawcett as Jill Munroe and Jaclyn Smith as Kelly Garrett (1976-1977)

By contrast, the third, less glamorous Angel, Sabrina Duncan (played by Kate Jackson, who also starred in Spelling's The Rookies), became known as "the smart one." Sabrina's impish qualities such as independence, athleticism, adventurism and asexuality, often kept her working behind the scenes with Bosley, helping to rescue other Angels, and consequently often kept her out of the bikinis, braless t-shirts and tight dresses with plunging necklines that her co-workers opted to wear.

Sabrina, Jill and Kelly (a martial arts expert) all participated in the show's choreographed violence, which included karate chops and kicks, car chases and gun shoots. One woman who didn't make the cut despite auditioning was a young Kim Basinger – although she did appear in the episode Angels in Chains, which saw the girls go undercover at a women's prison. Its camp qualities have made it arguably the most famous episode of all, and Aaron Spelling once joked he could re-run it weekly without the ratings ever going down. Farrah, Kate, and Jaclyn immediately rocketed into the American consciousness. "Charlie's Angels," shortly after premiering on Sept. 22, 1976, became the No. 1-rated television show, pulling in 36 million viewers. Smith, Kate Jackson and Farrah Fawcett-Majors became superstars, even appearing on the cover of TIME magazine.  Each weekly episode usually called for one of the three women to appear in a bikini or shorts within the first few minutes of the show to hook the male viewers. After that, most of the stories would be set in exotic locations such as Las Vegas, Palm Springs, or other areas within easy reach of Los Angeles to provide ample opportunities for the "Angels" to strip down to bare essentials.
 

    Jiggle TV
 

Although the show was initially intended to feature Kate Jackson, then the best known actress of the three, it was Farrah Fawcett-Majors who became the most recognizable icon. Due to some "cheesecake" publicity photos, including a swimsuit poster that quickly appeared on the bedroom walls of every thirteen-year-old boy in America, and a mane of cascading blonde hair, Farrah quickly became a fad.

Farrah Fawcett-Majors - A Pop Icon

Her icon appearred on T-shirts and on toy shelves as Farrah dolls swept the nation. The show became known as "Jiggle TV" and "T&A TV" (or "Tits and Ass television") by critics who believed that the show had no intelligence or substance and that the scantily or provocatively dressed Angels (generally as part of their undercover character — e.g., roller derby girl, beauty pageant contestant, maid, female prisoner or just bikini-clad) did so to showcase the figures and/or sexuality of the actresses as a sole means of attracting viewers. Farrah Fawcett-Majors once attributed the show's success to this fact, "When the show was number three, I figured it was our acting. When it got to be number one, I decided it could only be because none of us wears a bra."

With Charlie's Angels, Spelling spun a new formula that would attract desirable demographics among young men and women: He combined detective drama with the glamorous fantasy that would become his staple in the 1980s with Dynasty and the 1990s with Beverly Hills, 90210 and Melrose Place. Not only were his Angels beautiful and sexy, they were smart and powerful heroines who used provocative attraction (and feminine, often feigned, vulnerability) to lure and capture unsuspecting male criminals. Though Charlie's Angels was among TV's first dramas to instill female characters with typically male "powers" via a dominant subject position, the show's critics, including infuriated feminists, countered that Charlie's Angels was little more than a patriarchal production that sexually objectified its characters.

Yet, ironically, all of the sex was in the dialogue. While viewers reveled in the sight of three gorgeous women in a variety of scanty attire, they never saw them in bed. This might detract from their status as consummate professionals in the detective business. According to the show's publicity, the angels were more than simply pretty faces, sexy tummies, and cascading hair, they were martial arts experts, race car drivers, and shrewd poker players. Of the initial cast, Sabrina (Kate Jackson), was the multilingual, intellectual type; Jill Munroe (Farrah Fawcett Majors) the physical, action-oriented member, and Kelly Garrett (Jaclyn Smith), the former showgirl, was the cool experienced "been around" member of the team who provided calm leadership under pressure.
 

    Angelic Departures
 

In  1977, Farrah Fawcett broke her contract and left the series after only one season. She became caught up in the publicity and left the show in hopes of capitalizing on her fame and becoming a movie star. Producers Spelling and Goldberg wasted no time in replacing Farrah Fawcett and they chose blonde beauty Cheryl Ladd to play the part of Kris Munroe, the younger sister of Jill Munroe.

The Second Cast of Charlies Angels: Kate Jackson as Sabrina Duncan, Jaclyn Smith as Kelly Garrett and Cheryl Ladd as Kris Munroe (1977-1979)

Kris was the rookie. She was prone to mistakes (at least in the first episodes), funny and outspoken, having a girl-next-door appeal but at the same time she was dropdown sexy. She was often seen wearing very revealing outfits and bikinis. As Cheryl Ladd put it "I knew it wasn't Shakespeare. I knew i had to look good in a bikini". The show continued unimpeded. (As part of her exit agreement, Fawcett was forced to make guest appearances through the show's third and fourth season.

Since Charlie's Angels were among the first strong female role models for girls and young women, there was an enormous market for Angel merchandise, which any number of franchisers were willing to fill. In beauty products alone, there were cosmetics and beauty sets by Fleetwood, Farrah hair products by Faberge, a beauty hair-care set and a cosmetic beauty kit by HG Toys -- in both Jill and Kris versions (now worth about $150 each), dresser sets by Fleetwood, a "Charlie's Angels" hair dryer, and several kinds of mirrors. To capitalize on Farrah's influential hair style, there were also Farrah's Glamour and Styling Centers, with which young fans could practice their styling skills. Dolls, toys and games proliferated as well. There was a Milton Bradley board game, produced in 1977; a Colorforms Adventure set; Paint by Numbers sets; paper dolls in both booklets and boxes; 8-inch Hasbro dolls of Kelly, Sabrina, Jill and Kris; and Hasbro boxed gift sets of three dolls, now valued at around $200;. A Hasbro Hide-a-Way Playset and a Fashion Tote carrying case, plus a 16-inch pink plastic Adventure Van; 11-inch Mego Farrah dolls and 12-inch Farrah and Jaclyn Smith dolls; Mattel-produced 12-inch Cheryl Ladd and Kate Jackson dolls; separate sets of clothes ("Farrah's Fashions") and action gear; and several different jewelry sets. One of the most amusing of these is "The Fawcett," a gold-plated sterling-silver pendant in the form of a faucet with moveable handle, now valued at up to $100.
 

    Angel Hunt
 

After two seasons and struggles to insert more meaningful characterizations into the show, Kate Jackson also retired her wings. The biggest question on everyone's mind was: "Who was going to be replacing Kate Jackson?" The race to find Charlie's Newest Angel had begun! In the 1979-1980 season, the answer came with Shelley Hack.

The Third Cast of Charlies Angels: Jaclyn Smith as Kelly Garrett, Cheryl Ladd as Kris Munroe and Shelley Hack as Tiffany Welles (1979-1980)

Shelley Hack was a model who had been prominent in Revlon's "Charlie" Perfume ads and commercials. Shelley entered The Townsend Office as Tiffany Welles, an Ivy League scholar who also was a graduate from the Boston Police Academy. Spelling and Goldberg had the idea that with this new Angel/model at the helm, she could bring an elegant and classy touch to Charlie's trio! The writers treaded lightly as they tried to figure out how to make Tiffany Welles, the new "Sabrina Duncan". The 4th season's problem was the sudden decline in ratings. The series found itself in the top 20's instead of the top 10 were it had been for the last three years. The ratings drop was directed at the new Angel and at the end of the season, Shelley was let go.

By 1980, Charlie's Angels was beginning to feel its age and was declining fast. Aaron Spelling and Leonard Goldberg wanted to go with a fresh new image. After careful consideration, they decided to hire virtually unknown actress, Tanya Roberts. This time around, the character would be a model-turned-detective, street-smart Julie Rogers. The new Angel showed her face in the three-hour 1980-1981 season premiere on November 30, 1980. High hopes were placed on Charlie's newest Angel to pull the series out its failing ratings. To help give it an added boost, the Angels were sent to Hawaii for the first six episodes. Hawaii wasn't only chosen to intrigue the audience but to keep the Angels scantily clad in swimsuits!
 

    The Toy Market
 

Unfortunately, at this point, the audience was no longer keeping up with the Angels antics. In February 1981, the show went on hiatus and wasn't shown again until June of 1981.Throughout these cast changes, the formula remained consistent, save the loss of the impish Sabrina. But when  Shelley Hack and Tanya Roberts joined in, Charlie's Angels lost some of its magic.

The Final Cast of Charlies Angels: Jaclyn Smith as Kelly Garrett, Cheryl Ladd as Kris Munroe and Tanya Roberts as Julie Roberts (1980-1981)

Jackson, Smith, and Fawcett had wonderful chemistry, and when their balance was upended, some of the show's charm was lost. Charlie's Angels was not winning any viewers in the summer of '81 with it's remaining episodes. The show that had made women crime fighters popular during the 1970's was cancelled after 115 episodes. but its place in TV history is secure.

Through merchandising, reruns and a combined total of over 100 made-for-TV movies, the Angelic trio have managed to remain on the air  for over three decades. Another great addition to the show was the amazing parade of guest stars - Tom Selleck, Kim Basinger, Richard Mulligan and dozens of others who winged their way onto the Angel's gumshoe turf.  All six Angels, especially Fawcett, Smith, Jackson and Ladd, became media icons whose faces--and heavenly bodies--were plastered on magazine covers, posters, lunch boxes and loads of other toys and related merchandise. Charlie's Angels was undoubtedly a fantasy whose trappings appealed to males and females, young and old. Whether the show ultimately helped or hurt female portrayals in TV drama remains debatable. But as pure camp, the show, highlighted by episodes with titles like "Angels in Chains," remains a cult classic. As the omniscient Charlie would say, "Good work, Angels."